JP & Associates REALTORS? Partners with Matterport to Make 3D Virtual Tours Available to 2500 Agents | JP & Associates REALTORS?


          By FortyThree for Matterport for JP & Associates REALTORS?

          New Partnership Enables Streamlined Scanning Solutions and?Suite of Features for Showcasing Properties

          FRISCO, Texas / SUNNYVALE, Calif. – March 31, 2020 – Matterport, the market leader for spatial data capture, and JP & Associates REALTORS? (JPAR), one of the top 50 real estate brokerages in the US, today announced a partnership that empowers JPAR’s agents to offer a Matterport 3D virtual tour. Matterport is making it simple for them to schedule a local scan service professional to capture a property in 3D and create a striking digital twin that clients can virtually walk through. In addition, Matterport’s all-in-one platform automatically generates and simultaneously delivers high-resolution photos of the property, video assets, and floor plans – everything JPAR agents need to immediately market properties.

          “We are always looking for new ways to serve our clients and agents – even more so in times of crisis,” said JP Piccinini, Founder and CEO of JPAR. “By offering Matterport 3D virtual tours, our agents are armed with the very best solution to increase engagement with listings and help clients sell their homes as quickly as possible.”

          Founded in 2011, JPAR was born out of a simple concept: supply real estate agents with everything they could possibly want or need in a brokerage. A top agent himself, Piccinini laid the foundation of this leading real estate brokerage based upon two critical components: productivity and service. In just eight years, the company has grown to more than 2,500 agents and has sold more than 40 franchises.

          “We’re proud to offer JPAR agents a turnkey solution that turns every listing into a 24/7 open house, especially now during this time of social distancing,” said Richard McDonald, senior director of real estate strategy at Matterport. “Matterport is excited to connect JPAR agents with our professional network to create the most immersive 3D property walkthroughs for their clients to explore from anywhere, at any time.”

          Matterport digital twins have also proven to help agents win more listings, sell properties faster and earn higher commissions. An independent study commissioned by Matterport showed that properties with 3D tours closed 31% faster and sold for up to 9% higher. Over 90% of the listings used Matterport 3D tours.

          About JP & Associates REALTORS?
          JPAR is one of the top 50 real estate brokerages. A full-service transaction fee-based real estate brokerage, it has been recognized as one of the fastest growing brokerages in the country by REAL TRENDS. JPAR has been honored by Inman Real Estate News, Inman Connect and is a back-to-back INC5000 nominee. It operates multiple offices across Alabama, Arizona, D.C., Florida, Georgia, Louisiana, Maryland, Michigan, New Mexico, North Carolina, South Carolina, Virginia, and Texas and offers franchising opportunities for entrepreneurial real estate professionals.

          To learn more about becoming an agent or franchising with JP & Associates REALTORS?, visit

          JPAR Media Contact
          Rizza Flores
          (972) 499-5366

          About Matterport
          Matterport is the leading spatial data company digitizing and indexing the built world. Its unique 3D capture technology creates the spatial data layer on which the industry can interoperate, and the company’s all-in-one 3D data platform makes it fast and easy to turn any physical space into an accurate and immersive digital twin. The Matterport platform helps customers realize the full potential of a space at every stage of its lifecycle including planning, construction, appraisal, marketing, and operations. Learn more at and browse our gallery of digital twins.

          Connect with Matterport on Facebook, Twitter, LinkedIn, and Instagram.

          *All trademarks and product names are the property of their respective companies.

          Matterport Media Contact
          Nikki Dance
          FortyThree for Matterport
          [email protected]

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